Sisters are doin’ it for the Mums!
Two sisters from Bristol set up an online support group and celebratory festival for exhausted mums.
Sisters Olivia Riddiford and Jessica Linehan, from Bristol have recognised the urgent need for mums to get support following weeks of juggling work, parenting and home-schooling, not to mention the daily tasks of running a busy home, during the UK’s third national lockdown.
Aptly named and launched in January, ‘The Me-Time Mum Hub’ is a free facebook group which offers mums, step-mums and carers a place where they can focus solely on some much needed ‘me time’ and to socialise with other like-minded mums experiencing similar daily rigours of lockdown life.
The sisters who also had babies during lockdown last year, experienced first-hand the absence of family & friends in those important few weeks immediately after the birth. They soon realised that although there were plenty of online parenting groups, there was a lack of places specifically for mums where they could ‘escape’ to re-charge and indulge in self-care.
Olivia says “I remember we were both awake feeding our babies in the early hours. We were exchanging a few texts and from those conversations, that’s when the idea came to us! Literally a couple of months later and the group was born!”
In addition to the group, the two mums both run their own successful, award-winning businesses. Jessica is a bridal make-up artist and Olivia runs an event planning company and consultancy, all severely affected by Covid-19 restrictions.
“Naturally we’ll be demonstrating our professional skills within the group” laughs Jess.
“In our first month, we provided mums with a relaxation hour by a qualified hypnotherapist, a salsa dancing lesson, a skincare masterclass by me and goal setting by Olivia. It’s exciting! The Me-Time Mum Hub has been received really well and we’ve been astounded by the number of people wanting to join, it’s been a challenge to keep up with it all!”.
In January, Kate Middleton, Duchess of Cambridge expressed how parenting and home-schooling had left her feeling exhausted. Olivia adds “Just like so many other mums around the country, they’re dealing with the technology of online learning, the constant juggle of work & parenting and the frustrations that lockdown brings, both for themselves and their families. We have around 4000 mums in our group and our purpose is to offer them a little solace, a virtual hug, a place to laugh and let off steam and some much-needed pampering along the way!”
There are many ideas and future plans for the sisters to do more for mums such as a monthly membership and in-person escapes under the guise of their co-founded venture The Mum Retreat. A place where mothers can recharge, relax and rediscover themselves.
From 7th-14th March the sisters are launching ‘The Festival of Mum’ - a free 7 day line-up dedicated to celebrating Mums everywhere. Mums can enjoy events such as a comedy quiz, food demonstrations, festival make-up and a latin dance class. All culminating in a Festival closing party on Mother’s Day itself!
To join the group, head to www.facebook.com/groups/themetimemumhub
Festival Reel for sharing on Instagram https://www.instagram.com/p/CLmQSo7JJps/?utm_source=ig_web_copy_link
To sign up for the free festival, head to https://themumretreat.lpages.co/festivalofmum